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Radio Interview About Mystery Customer

Click the ‘play button’ to listen to the audio from Terry Ashton’s interview on 99.3FM in Quicktime or Windows Media Player


Via Quicktime:

Via Windows Media Player:


0:15 -Why do companies employ Mystery Customer to go out and pretend to be shoppers in their businesses?

1:00 - Are the businesses which use Mystery Customer primarily worried about their customer service being of a poor quality?

1:25 - What type of businesses utilise Mystery Customer’s services?

2:10 - What does it take to be a Mystery Customer?

3:05 - Using Mystery Customer to reward staff for good behaviour

4:20 - Customer service as a skill

5:18 - How to apply to become a Mystery Customer

6:34 - Finish

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